Profile

Media Campaigns

  • We know the landscape: from trade and business press to political media, federal, regional and international outlets — all built on long-standing journalist relationships and a continuously refreshed media database.
  • We deploy the full format range — from a single comment to a full press conference — running broad reach campaigns or precise one-to-one media engagement.
  • We handle everything: crafting your message, selecting the right channels, managing editorial relationships, and adjusting tactics in real time as campaigns unfold.
  • We close every project with a comprehensive analytics report and actionable next-step recommendations.
 SOCIAL MEDIA SEEDING
Full-service content seeding across social platforms (Telegram, VK, Max, YouTube, RuTube, Yandex Zen and more).
We publish in both native and labeled formats, working with federal and regional channels.
  • Channels
    5,000+ verified channels and groups; targeted sourcing of new platforms including niche verticals (finance, healthcare, industrial, ESG and more).
  • Full Cycle
    From negotiations and content creation through approvals and regulatory reporting.
  • Performance
    Real reach and genuine engagement.
  • Turnaround
    From 5 minutes for a ready-to-publish post; from 45 minutes for a brief-based post.
  • Targeting
    Campaigns configured by geography, interests and sector.
  • Brand Safety
    Posts look natural and compelling while preserving your key messages.
Our impact: protecting and enhancing reputation, growing brand awareness, driving traffic to your digital properties, and increasing sales by reaching the right audiences.
GLOBAL PR CAPABILITIES
Tools
  • A proprietary database of 6,000+ international journalists and influencers (Europe, USA, Asia, Africa);

  • Personalized pitching and direct contact with editorial teams and social media platforms;

  • Author and outlet profiling using AI tools and other current technologies.
Formats
  • News releases, expert commentary and interviews, full-funnel story amplification.

  • Social seeding — including general and vertical-specific influencers.

  • Building and managing your digital presence: English and local-language websites, social profiles, LinkedIn and beyond.
Global Media Network
 Coverage:
USA, UK, Europe, Asia (India, China and more).
Impact:
securing your stories in the global news cycle and building a durable presence in target markets
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ООО "Варианты коммуникаций"
121 069, Moscow, Povarskaya Street, 10, Building 1, Office 603.
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